For our film trailer we have attempted to make it into a 'horror' genre. Typical horror film posters are mostly dark and ominous which adds to the tension of the film, and entices an audience into the production. Horror film posters don't let much on, and just show a scary image which gets the audience thinking about what it could be about.
The film poster which was developed for 'One Missed Call', reflects on the conventions which we have used for our film poster. The juxtaposition of the black background onto the white face makes an audience become instantly drawn in. At first glance, the image appears to be a strange looking man or a mask of some form, but at a closer look the audience notices the eyes are two screaming mouths, this also reflects on the horror genre as the mouths may show a representation of fear or terror. The white lettering of the title also shows a contrast along with the billing block underneath it.
Unlike the film poster for 'One Missed Call', the poster for 'The Last House on The Left', has elements of colour involved. The red colour of 'house' implies elements of danger, and sometimes in film posters colour adds to the sinister effect of the poster. The image of the house shows contrast with the way the lightening is hitting it behind it. Alike with this poster, we have used colour on our poster to add contrast and juxtaposition.
Our main influence for our film poster was 'The Dark Knight', as our film is aimed at a clown figure, the obvious influence would be this film. The colour of the face and make up of the clown draws attention to the clown and this is a convention we took for our poster. The date at the bottom and the billing block relates to our poster also. The contrasting images of the dark background against the white face and coloured smile make the poster look more scary and link to the horror genre.
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